How to Promote your Book

So, now the book is published. Now what? How do you get your book noticed? Where do you start? Here are some ways to promote your book. The main thing to remember is to BE CREATIVE. We are in very challenging times. However, don't let the recession intimidate you. Be confident about your work. People are still buying books!

1. Start with simple things like get all your friends, family, and colleagues to write reviews on Amazon about your book. This way you have POSITIVE reviews.

2. Send reviews to all journals and magazines that review books in your genre. Your publisher will do this, but it doesn't hurt to help. Besides, you may know of a magazine or journal that they don't.

3. Create a website for the book. This does not have to be a lengthy website. Just a couple of pages that talks about your book and also tells where they can get the book.

4. Offer sample chapters as free downloads. Turn a few pages or chapters into PDF files. Let people download them for free.

5. Use material from your book in your blog. Blogging is a great way to generate buzz about your book. Put sections of the book in the blog and credit the book as the source. This gets your book tagged in the world wide web.

6. Start an email newsletter. Encourage people to sign up on your site and then send out an occassional newsletter. Occasional...means not every day. When you send your newsletter make sure you have new info to send to them. People like to get something that adds value to their life. Don't spam!

7. Offer yourself for interview on radio stations. Most radio station are looking for interesting interviews and the author or a newly published book has a chance of getting on air. You need a publicity letter which says something interesting or controversial about the book. This should get your booked.

8. Offer books as prizes. Local radio shows, conferences, and other organizations love giveaways. Some will run competitions and will give you valuable publicity if you give them a few books to to give away as prizes.

9. Give away copies to the right people. Give copies to potential and and existing clients. Even though you are looking for sales, just like newspapers, books travel. (People will pass along books)